Cheers for the suggestion. Something to consider as we grow the service for sure. We've kept things simple for now as we roll out improved HTML5 app check-ins - to make sure the app is easy for anyone to pick up and use, on any platform. This produces it's own limitations on features we feel comfortable building at this time.
It's entirely appropriate for you to make more than one check-in - A check in doesn't have to have a description - just a producer name and a photo, if you like. As the data set grows, we'll roll out tools to make viewing multiple checkins - and the media associated with them nice and easy.